Regional Sales Manager
Natural Colors
Multiple Locations in:US & Europe
We are seeking a highly motivated, results-drivenRegional Sales Manager
Natural Colorsto accelerate business growth and strengthen our market presence within the food and beverage industry.
The ideal candidate will bring extensive B2B sales experience in theNATURAL COLORSsector, with a proven track record of developing new business, managing strategic accounts, and delivering customized ingredient solutions to food and beverage manufacturers.
Key Responsibilities
Business Development & Regional Growth
- Develop and execute regional sales strategies to achieve revenue, profitability, and market share objectives.
- Identify, prospect, and secure new B2B customers, including food and beverage manufacturers, brands, and co-manufacturers.
- Build and manage a strong pipeline of new business opportunities, from initial prospecting through commercial launch.
- Expand business within existing accounts by identifying new applications, product development projects, and cross-selling opportunities.
- Drive regional market expansion through strategic customer targeting and relationship development.
Key Account Management & Customer Relationships
- Establish and maintain strong relationships with key decision makers, including R&D, Product Development, Procurement, and executive leadership.
- Serve as the primary commercial contact for assigned accounts, ensuring customer satisfaction and long-term business growth.
- Lead pricing negotiations, commercial proposals, contracts, and annual business reviews.
- Understand customer product portfolios, innovation pipelines, and formulation challenges to identify opportunities for tailored solutions.
- Develop account plans that maximize customer potential and support sustainable revenue growth.
Technical Sales & Product Expertise
- Demonstrate a strong understanding ofCOLORS, COLORS SYSTEMSand other specialty ingredients used in food and beverage applications.
- Collaborate closely with R&D, Application Technology, Product Management, and Regulatory teams to deliver innovative solutions.
- Support customer projects throughout the development cycle, including product briefs, sampling, formulation trials, and commercialization.
- Provide consultative selling support by understanding color profiles, sensory expectations, ingredient functionality, and application requirements.
- Stay informed about industry trends, clean-label innovations, emerging colors profiles, and evolving customer preferences.
Sales Strategy & Performance Management
- Develop regional sales forecasts, annual business plans, and account growth strategies.
- Achieve established sales targets, gross margin objectives, and new business development KPIs.
- Maintain accurate customer information, opportunity tracking, and sales forecasts in the CRM system.
- Analyze regional market trends, competitive activity, and customer needs to identify growth opportunities.
- Collaborate with internal teams to ensure successful project execution, customer service, and timely delivery.
- Represent the company at industry conferences, trade shows, and customer meetings.
Qualifications & Experience Required
- Bachelor?s degree in business, Food Science, Chemistry, or a related field.
- Minimum 5+ years of successful NATURAL COLOR sales experience
Direct commercial experience selling Colors to food and beverage manufacturers.
- Proven track record of new business development, regional territory management, and achievement of sales targets.
- Established network of contacts within food and beverage manufacturing, including R&D, Product Development, and Procurement.
- Strong understanding of technical ingredient sales and the product development process.
- Excellent negotiation, communication, presentation, and relationship-management skills.
- Ability to independently manage a regional territory and coordinate multiple customer projects.
- Willingness to travel regularly throughout the assigned territory.
Preferred
- Strong relationships with beverage manufacturers, food processors, and contract manufacturers.
- Knowledge of color development, sensory evaluation, and application-specific formulation requirements.
- Familiarity with clean-label trends, natural ingredient solutions, and relevant food industry regulations.
- Experience managing large regional or multinational customer accounts.
This position requires a commercially driven professional with strong industry connections, technical understanding ofCOLORapplications, and the ability to identify opportunities and convert them into long-term business partnerships. Competitive base and uncapped bonus potential plus full benefits.
Please send your rsum tojobs foodemployment.com.