Archer Daniels Midland Company (ADM)

Product Manager, Poultry

• Drive broiler and layer feed growth across B2B and B2C.
• Lead product launches, seminars, digital strategy, activations.
• Oversee feed line lifecycle and localized campaign execution.
• Develop, manage, and execute marketing strategies and product plans for broiler, layer, free-range chicken, duck, and duck layer feeds.
• Lead new product development (NPD), reformulations, and performance optimization in collaboration with R&D and Technical Services.
• Monitor product performance through field feedback, trial results, and sales data to drive continuous improvement.
• Collaborate with Sales, Technical, Supply Chain, and Finance teams to ensure product readiness, availability, pricing, and alignment with market demand.
• Conduct market research, competitor benchmarking, and farmer behavior analysis to guide product positioning.
• Lead company participation in poultry-related industry events and trade expos:
• Coordinate with event organizers, booth fabricators, and global brand experience teams.
• Draft event project briefs, prepare booth guidelines, and conduct pre-event briefings for internal team members.
• Ensure event messaging and branding align with strategic poultry product goals.
• Manage and monitor poultry-related social media platforms (Facebook, Instagram, YouTube, etc.) :
• Create content calendars with the digital team/third party agency and execute targeted campaigns (e.g., feeding tips, farmer stories, promo teasers).
• Monitor post engagement, respond to customer inquiries, and provide insights to refine future campaigns.
• Support implementation of technical seminars, training events, and promotional campaigns in coordination with technical department/technical managers.
• Support implementation of technical seminars, training events, and promotional campaigns in coordination with technical department/technical managers.

• Bachelor's degree in Marketing, Animal Science, Veterinary Medicine, Agribusiness, Agriculture, Food Technology, Animal Nutrition, Business Administration, or a related field.
• Minimum 3-5 years of experience in product management, brand management, or marketing-preferably within the poultry, animal health, or feed industry.
• Candidates should have exposure to poultry production systems (e.g., broiler, layer, free-range, duck) through previous roles, projects, or collaborations.
• Experience in campaign development, product launches, digital marketing, and event execution is highly valued.
• Commercial sales experience and strong business acumen are preferred.
• Willing to travel within the Philippines approximately 30-50% of the time.
• Ability to collaborate effectively with cross-functional teams including Technical, R&D, Sales, and Supply Chain.
• Strong communication, project management, and analytical skills.
• Comfortable working in both B2B and B2C environments.

• Challenging tasks, short decision-making processes and a high level of personal responsibility
• Room for innovative thinking and growth with the possibility to manage your own career path.
• A company culture which promotes continuous learning and diversity.
• Excellent career opportunities in a world leading nutrition company.
• ADM is a company where managers and colleagues are encouraged to discuss and enable the flexibility that is needed to meet the demands of work and life.